The Challenge

Bendigo Driving Lessons launched their website in March 2020. They asked us to help rank their site on Google for local SEO, to gain brand exposure, and to generate business. The task was both difficult and exciting because there were long established businesses in the field, occupying the top spots in the search engine rankings.

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The Approach

We advised the client that the best strategy would be to optimize their onsite SEO whilst generating backlinks and optimizing local SEO (The Enterprise Package). From our research on the competition, we could see that the competitor sites had very poor onsite SEO, very few backlinks but  fairly strong local SEO signals. We concluded that a three pronged approach (onsite, off-site and local) would see our client's site overtake the majority of their competitors sites.

The Results


of Targeted Keywords
on Page 1 of Google


Average position on Page 1 of Google for Targeted Keywords


Increase in organic traffic on previous months
** Results achieved within 6-8 weeks of SEO plan being implemented! **

We smashed it! We managed to average position 1 on page 1 of Google for most of our targeted keywords outranking long and established businesses. Check for your self. Head over to Google and search with any of the following search terms: "bendigo driving lessons" "bendigo driving instructor" "bendigo driving school" "learn to drive in bendigo" "driving in bendigo" and you'll see occupying the top spots.

And what's more impressive is that these results were achieved within just 6 - 8 weeks!!! It really does demonstrate how effective a one-off strategic SEO plan can benefit a websites standing in the SERP.

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